Top 5 Hypercasual Games on Android in the UK: Q1 2022

During the first quarter of 2022, the top 5 hypercasual games on the Android platform in the United Kingdom showcased varied performance trends in weekly downloads, revenue, and active users. Here’s a look at how each game fared:

Count Masters: Stickman Games experienced fluctuating weekly downloads, starting at approximately 65K in late December and showing a general downward trend to around 32K by the end of March. Weekly active users saw an initial dip but bounced back in February, peaking at nearly 82K before settling at around 62K towards the end of the quarter.

Text or Die started strong with over 82K weekly downloads at the beginning of January, but this number declined to around 22K by the end of March. Weekly revenue showed a steady increase, peaking at about $566 in mid-March. The game’s weekly active users mirrored the download trend, starting at 145K and decreasing to approximately 56K by late March.

Pull the Pin saw a significant spike in weekly downloads from around 44K to 74K in early January, before stabilizing between 20K and 28K for the rest of the quarter. Revenue remained relatively stable, fluctuating around $100 to $150 weekly. Active users followed a similar pattern, peaking at 261K in early January and then tapering off to around 121K by the end of the quarter.

Airport Security had a notable increase in weekly downloads from 2K to over 72K in February, before declining to around 22K by the end of March. Revenue peaked at around $444 in mid-February. Active users saw a sharp increase from approximately 1.7K to nearly 97K in February, and then a decrease to about 35K by the end of March.

Paper Fold began the quarter with about 21K weekly downloads, peaking at 60K in mid-February, and then dropping to around 7K by the end of March. Revenue showed minimal activity, peaking at $43 in late February. The game’s active users increased from approximately 45K to 70K in February before declining to around 22K by the end of the quarter.

These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.